PRC Community Health Needs Assessment (CHNA)

Much more than just a website with dated indicators, the PRC Community Health Needs Assessment is a multi-faceted approach to understanding the health of your community.

Participation is easy and cost-effective.

Easy — you don’t have to write your own reports, try to analyze a maze of indicators, or maintain web content.

Cost-effective — pricing for your customized PRC CHNA includes no hidden costs, no start-up fees, no annual licensing, and no long-term commitment.

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“It is important for us to hear directly from the people in our community. They add both depth and perspective to our secondary data, helping us better discern where to direct our intervention efforts. It also engages them in the process and for us that has meant a more collaborative response to needs.” — Tracy Neary, Director of Mission, Outreach & Community Benefit (St. Vincent Healthcare - Billings, MT) 

“Primary data is what really gives us the depth and actionable information we need to determine what the top health concerns are in our community. That allows us to then identify not-for-profit organizations in our area that work to impact those needs so we can partner with them.”— Catherine Zaharko, Vice President of Marketing and Service Line Development (San Juan Regional Medical Center - Farmington, NM)

“Collection and reporting of primary data is more readily accepted and understood by our community. It also builds our expertise in tracking health issues with our local community.”—Kevin Mahany, Director of Advocacy and Healthy Communities (St. Mary Medical Center - Apple Valley, CA)

“Back in 1999, we had only secondary data and even that was fairly generalized. Without true knowledge of our population’s specific behaviors and risks, how could the community effectively address them, much less how could we prioritize our funding? Primary data show our community what people in Central Florida really look like — it’s all local, applying real demographics to paint a true picture of the issues we’re facing.”— Debbie Watson, Vice President (Winter Park Health Foundation - Winter Park, FL)

“The benefit of collecting primary data for our Community Health Needs Assessment is that it provides a true picture of our community. While it is helpful to have secondary research available for comparison and evaluation of results, the primary data really speaks to the needs of our community’s residents. All communities are truly unique.”—Terriann Tharp, Community Relations & Marketing Manager (St. Anthony’s Memorial Hospital-Effingham, IL)

“Given the methodology that PRC uses in collecting data, we feel good about putting it out there as a true depiction of what life in reality is like. Unlike relying solely on secondary research, we are certain primary data solidly tells the picture of our community and its needs.”—Beth Morris, Director of Community Health Partnerships (Columbus Regional Hospital - Columbus, IN)


The Best Sources for the Best Indicators


Some health indicators lend themselves well to database collection (secondary data), while others certainly do not. As part of your CHNA, primary data is a particularly powerful component, giving you the most current, targeted and actionable data to facilitate collaboration, prioritize health needs, and support implementation and evaluation strategies. Our data is also fully representative of the population and can be trended over time. Competing systems that rely on secondary data alone define “current” as data that are three to five years old or older at the outset – not PRC.

Read our Powerhouse CHNA white paper to understand why it is a combination of primary and secondary data indicators that gives you the most robust and well-rounded assessment.

Not all data are created equal and primary data are necessary in targeting critical components of a good CHNA:

  • Chronic Disease Needs
  • Access Barriers
  • Modifiable Health Risks
  • Preventive Healthcare Services
  • Children’s Health
  • Mental Health
  • Health Disparities & Social Determinants

Much More than Just Compliance

PRC’s Community Health Needs Assessment (CHNA) will help you meet the CHNA-related requirements of IRS Form 990 Schedule H. It is a systematic, data-driven approach to determining the health status, behaviors and needs of residents in your defined community/service area. Our process includes mechanisms for fulfilling the slated requirements of IRC 501(r)(3):

  • Allowing for community stakeholder and public health input;
  • Allowing for analysis of underserved populations;
  • Identifying areas of community health needs toward the development of a defendable community health implementation strategy; and
  • Providing turnkey solutions for public dissemination of assessment findings through the creation of a® Online Community Indicators website.

Beyond this, the richness of PRC’s data — accompanied by our tools for analysis and community sharing — means you can do so much more than just “check a box.”

Uncover Health Disparities & Social Determinants Impacting Your Community

The final reporting will facilitate a full understanding of the findings, including: survey segmentation by key demographic variables (gender, age, race/ethnicity, income status); highlighting health disparities; topical integration of data that reveal social determinants of health; comparison to state and national data; and progress toward Healthy People 2020 objectives.

Connect With Stakeholders

Data for the Community Health Needs Assessment are collected through:

  • Customized Community Health Survey
  • Existing Public Health Data
  • Key Informant Input

Input from community stakeholders/key informants allows you to bring in the perspectives of those who are often most knowledgeable about existing health needs. In addition, it creates future buy-in for health programs and allows you to foster alliances with important community connections.

Prioritization & Implementation Strategy Support

Let PRC help you tell your community benefit story. The experts at PRC recognize that implementation strategy and program planning can be daunting tasks. To assist clients post-CHNA, PRC offers a variety of resources to create implementation strategy documents, identify evidence-based practices, and develop targeted programs.


Share & Collaborate

For sharing CHNA findings with your community, PRC offers®, an online, interactive, indicator-based web system designed to promote community health and wellness by connecting people with research, resources and ideas for action.® websites also provide links to evidence-based practices where community members can identify the ones most appropriate for their situation.

As a public access portal,® is the solution for tax-exempt hospitals’ CHNA public dissemination requirements under the Patient Protection and Affordable Care Act (PPACA).

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